RESEARCH MANAGER – BRAND STRATEGY

Manila, Philippines

Our Insights colleagues are the masters of using data to resolve challenges. They help brands define what they should stand for, how to reinvent and renew their offer, how to better reach audiences, and how to win with consumers and customers. By collecting substantial data from across the world, they blend human expertise with technology, making sure we can deliver innovative insights to brands everywhere.

Role Overview

As a Research Manager for the Offshore Brand Strategy Team, you will lead the delivery of large, strategic, and sophisticated brand strategy studies across multiple clients and markets for Kantar Insights Singapore. You will mentor and develop junior researchers to deliver high-quality work and ensure operational excellence throughout the research lifecycle.

This is a client-facing role passionate about project management, analysis, reporting, and people development. You’ll work closely with Team Singapore to ensure alignment, accuracy, and efficiency in delivery. You will model being an indispensable brand partner to our regional clients across APAC, driving a highly collaborative culture of winning together.
 

Job Goals

• Lead project coordination, implementation, and day-to-day management of brand strategy studies.
• Handle timelines, resources, and achievements to ensure projects are delivered on time and within budget.
• Mentor and support 1-2 junior researchers to build foundational research skills and deliver high-quality outputs.
• Ensure accuracy and consistency across all results, including scripts, data tables, dashboards, and reports.
• Translate data and analyses into clear, structured, and insight-led reports that address client business objectives.
• Present findings and recommendations expertly to internal collaborators and external clients, articulating insights, implications, and answers to client questions.
• Drive team performance with a focus on client happiness and renewal of projects.

Role Requirements & Capabilities

• 4-5 years relevant quantitative research experience running research projects, ideally in a multi-market environment.
• College degree in any of the following – Communication Research, Marketing, Statistics, Math, Economics, Psychology, Sociology, Mass Communication, Management or any related discipline.
• Knowledge of various statistical and analytical techniques and/or tools is an advantage.
• Proficient in MS PowerPoint, Excel and Word
• Demonstrates intellectual and professional integrity.
• Good networking skills and service orientation.
• Innovative, adaptable and flexible.
• Able to work independently with minimal direction.
• Proven ability to run internal collaborators and foster a collaborative team culture.
• Proven ability to coach and mentor junior team members.
• Excellent written and spoken English communication skills.
• Familiarity with Kantar’s Meaningful Different and Salient framework, Survey Delivery Model, QLIB and Configurable Automation is an advantage.

At Kantar we have a coordinated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitive and also to support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.

We go beyond the obvious, using intelligence, passion and creativity to encourage new thinking and shape the world we live in. Apply for a career that’s out of the ordinary and join us.

We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health and well being is taken into consideration.

We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.

Kantar is an equal opportunities provider

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