Kantar is the world’s leading AI‑native marketing data and analytics business and an indispensable brand partner to the world’s top companies. We combine the most meaningful attitudinal and behavioural data with deep expertise and advanced analytics to uncover how people think and act. We help clients understand what has happened and why, and how to shape the marketing strategies that shape their future.
About the role
As a Director within our Media team, you’ll play a pivotal role in shaping how Australia’s biggest brands understand and optimise their media investment. You’ll lead strategic thinking, bring clarity to complex campaign performance questions, and elevate Kantar’s presence across the industry through thought leadership. Your work will directly influence how clients grow, innovate, and win in an evolving media landscape.
What you’ll be doing
- Leading high‑quality media effectiveness projects end‑to‑end, ensuring insights translate into clear, actionable recommendations.
- Acting as a trusted strategic advisor to senior clients, strengthening relationships and uncovering new opportunities for growth.
- Driving commercial outcomes through business development, proposal leadership, and identifying “plus one” opportunities.
- Overseeing the delivery, quality and storytelling of all insights, workshops, presentations and reports within your client portfolio.
- Providing leadership across the Media team by coaching talent, elevating capability and fostering a high‑performance culture.
The ideal skills & experience
- Proven expertise in media strategy, advertising effectiveness or cross‑channel campaign evaluation.
- Strong understanding of the media ecosystem, including agencies, publishers, platforms and emerging trends.
- Ability to interpret complex media and marketing data, connecting insights to broader brand and business outcomes.
- Demonstrated success in building senior client relationships and winning new business.
- Confident leader and inspiring communicator, with experience coaching teams and driving cultural impact.
What’s in it for you
- Lifestyle Leave — earn an extra five days of paid leave each year when you maintain a healthy annual leave balance.
- Wellbeing that’s taken seriously — Mental Health First Aid training, plus a paid day off for World Mental Health Day.
- Support for life’s milestones — including 16 weeks paid parental leave for primary carers, study leave, religious/cultural leave, emergency services leave and paid domestic & family violence leave.
- Career growth and community — unlock your development through continuous learning sessions, and get involved in our Inclusion, Diversity & Wellbeing Committee or Social Committee to shape our culture.
Why join Kantar?
You’ll be joining our Insights division, the masters of using data to resolve challenges. They help brands define what they should stand for, how to reinvent and renew their offer, how to better reach audiences, and how to win with consumers. By blending human insights expertise with the latest technology advances, Insights make sure we can deliver innovative information to brands everywhere.
What about Kantar itself? Well, we shape the brands of tomorrow by better understanding people everywhere. By understanding people, we can understand what drives their decisions, actions, and aspirations on a global scale. And if we combine the expertise of our people with the latest AI technology, we can really help brands discover some amazing insights.
And because we know people, we like to make sure our own people are being looked after as well. Equality of opportunity for everyone is our highest priority and we support our colleagues to work in a way works for them. We encourage applications from all backgrounds and sections of society. Even if you feel like you’re not an exact match, we’d love to receive your application and talk to you about this job or others with us.
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